Jorge Serna
President
Jorge Serna is President overseeing the pre-construction and construction operations of the company. Mr. Serna brings more than three decades of leadership in construction management, field operations, and pre-construction. Working closely under CEO Ed Masi, Jorge is responsible for guiding Seawood’s strategic vision while ensuring the company’s tradition of excellence in delivering projects that exceed client expectations.
In his role, Jorge manages Seawood’s construction and project management teams, directing operations from pre-construction through completion. He works hand-in-hand with developers, design partners, and subcontractors to ensure projects are executed with precision, efficiency, and lasting value.
Before joining Seawood, Jorge served as Executive Vice President at Integra Solutions, where he oversaw complex residential, commercial, and mixed-use developments across South Florida and beyond. His portfolio includes luxury condominium towers, affordable housing communities, and large-scale office and hospitality projects, demonstrating a balance of technical expertise and business acumen. He previously held senior leadership roles at The Related Group and Turner Construction Company, managing multi-million-dollar developments from pre-construction through delivery, both domestically and internationally.
A graduate of Florida International University with a degree in Construction Management, Jorge is a Certified General Contractor and an active member of industry associations including CASF, BASF, AGC, and the Latin Builders Association. He is also an alumnus of Leadership Miami. Bilingual in English and Spanish, Jorge is committed to building strong relationships with clients, partners, and communities while driving Seawood’s continued commitment to kaizen, growth and innovation.